A twelve inches ruler made of painted white wood The front has the faces of each member of the Beatles with tiny facsimile of their signatures. The back has name plus facts : nickname, birthday, instrument played and general characteristics. The front also says "Made in the USA" and the back says Copyright 1964 NEMS ENT. LTD. Don't be fooled by this item that never existed in the 60's. Also available in gold color.